Privacy policy


1. Contact Information

Company: Reign Culture
Email: reigncultureonline@gmail.com


Address: Willem II Straat 17, 5038BA Tilburg

Reign Culture (“we”, “us”, “our”) is committed to protecting your personal data and maintaining transparency about how and why we process your information. This Privacy Policy explains:

  • what personal information we collect when you visit our website or place an order;

  • why we collect and process this information;

  • with whom we may share your personal data;

  • the legal basis for processing your data (including consent, contract, and legitimate interest);

  • how long we retain your information;

  • your rights under GDPR;

  • how tracking technologies, cookies, and advertising pixels (including Meta Pixel) are used;

  • how you can manage or withdraw cookie and tracking consent.

If you have any questions or wish to exercise your rights, please contact us at the email address above.


2. Information We Collect

We collect the following categories of data depending on your interactions with our website:

A. Device Information (Website Visit Information)

When you browse our website, we automatically collect:

  • Information about your web browser, device, IP address, time zone, operating system, screen resolution;

  • Cookies, web beacons, tags, and pixels used to track browsing activity (pages viewed, products viewed, referral sources, search terms, interactions, timestamps);

  • Log files, including IP address, browser type, referring/exit pages, date/time stamps, and actions taken on the website.

B. Order Information (Purchase or Attempted Purchase)

When you make (or attempt to make) a purchase:

  • Name and surname;

  • Email address;

  • Billing and/or shipping address;

  • Phone number (if requested);

  • Payment information (processed securely via third-party payment providers; we do not store full payment card details);

  • Order details (products purchased, price, date, order number).

C. Additional Information

  • Information voluntarily provided in communications (email, support requests, customer service messages);

  • Preferences, feedback, or data you choose to share with us.


3. Why We Process This Information (Purposes)

We use your personal data for the following purposes:

  • To process orders, payments, shipping, returns, and administrative tasks;

  • To communicate with you about orders, delivery updates, customer service, and support;

  • To detect and prevent fraud or misuse, including screening orders using IP address and Device Information;

  • To operate, maintain, and secure our website;

  • For analytics and performance insights to understand user interactions, improve functionality, and optimize user experience;

  • For marketing and advertising purposes, including the use of cookies, Meta Pixel, and similar technologies to create audiences, perform remarketing, and deliver personalized ads across platforms such as Meta (Facebook/Instagram), Google, and other ad networks;

  • To measure the effectiveness of advertising campaigns, including conversions (e.g., “Add to Cart”, “Purchase”) and other website events tracked using pixels.


4. Legal Basis for Processing

We process your data under the following legal grounds:

A. Contractual Necessity

Required to process your orders, payments, shipping, invoicing, and related communications.

B. Consent

Required for the use of non-essential cookies, tracking, advertising pixels (including Meta Pixel), remarketing, behavioral profiling, and other marketing technologies.
Consent is requested before such technologies become active, as required under EU ePrivacy and GDPR rules.
You may withdraw your consent at any time.

C. Legitimate Interest

For purposes such as fraud prevention, website security, internal analytics, and basic performance measurements, provided such interests do not override your rights.


5. Cookies, Tracking & Advertising Pixels

We use cookies, web beacons, tags, and pixels — including Meta Pixel — for:

  • Tracking how you browse and interact with our website;

  • Measuring advertising performance and conversions (such as “Add to Cart”, “Initiate Checkout”, “Purchase”);

  • Delivering personalized ads (remarketing / behavioral advertising) based on your previous website activity;

  • Creating and optimizing advertising audiences.

Cookie Consent

Upon visiting the site, you will be presented with a cookie consent banner or consent manager.
We request explicit and prior consent before activating any non-essential cookies or advertising pixels.

You may:

  • Accept or reject tracking technologies;

  • Withdraw consent at any time;

  • Disable or remove cookies via your browser settings.

Rejecting cookies will not impact essential website functionality (ordering, navigation), only marketing and analytics features.


6. Sharing Your Personal Data

We may share your personal data with:

A. Service Providers

This includes e-commerce platforms, hosting providers, payment processors, logistics services, and technical support partners who assist in operating the website and fulfilling orders.

B. Advertising & Marketing Partners

Including Meta (Facebook/Instagram), Google Ads, Google Analytics, and similar services used for analytics, targeting, remarketing, and conversion tracking.

These partners may receive Device Information and cookie/pixel-based data when you consent to tracking.

C. Legal Authorities

If necessary to comply with legal obligations, enforce our rights, or respond to lawful requests.

We never sell your personal data to third parties for commercial purposes without your explicit consent.


7. Data Retention

  • Order Information is retained as long as required for operational, financial, or legal purposes, or until you request deletion (unless legal obligations require us to keep it).

  • Tracking/pixel/cookie-related data is retained only for as long as you have given consent or until consent is withdrawn.


8. Your Rights

If you are located in the European Union or EEA, you have the following rights:

  • Right of access to your personal data;

  • Right to rectification of inaccurate or incomplete data;

  • Right to erasure (“right to be forgotten”), subject to legal obligations;

  • Right to restrict processing;

  • Right to data portability;

  • Right to withdraw consent for cookies/tracking at any time;

  • Right to lodge a complaint with your national data protection authority.

To exercise any of these rights, please email us at reigncultureonline@gmail.com

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9. International Data Transfers

Your data may be transferred and processed outside the EU/EEA (e.g., the United States or Canada) when we use external service providers.
In such cases, we ensure adequate safeguards are in place, in accordance with GDPR requirements.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website with a “Last Updated” date.
We encourage you to review it periodically.


11. Contact

For questions about this Privacy Policy or to request access, correction, or deletion of your personal data, contact us at:

Email: reigncultureonline@gmail.com